Built with an ethos of always providing the best quality products, YiPPee!’s mission is to provide tasty & nutritious food with real ingredients. An ITC Brand, YiPPee! has quickly become a household favourite, with consumers recognizing its distinct products, flavours and utmost quality. Whenever you purchase a product from the YiPPee! family, rest assured you are selecting India’s foremost trusted brand with an industrious lineage.

ITC Brands are designed and customized to delight diverse tastes, needs and lifestyles. With quality and innovation at the core along with contemporary packaging, customer insights and a formidable nationwide distribution network, ITC has been delighting 124 million households every day since 1910. A brand that is made in India, for the world.